New York City
- Late night Drinking
- Drinking holes
Feb 21, 2019
Subject is the kind of bar that aims to please everyone. With a motto of “try being kinder”, there’s no surprise that the bar staff are extremely attentive and welcoming. The laid-back vibe and chilled-out ambience makes you want it to be your local. And, with a never-ending supply of nuts, low sofas that are cosy enough for intimate chats, yet an atmosphere still buzzy enough to be more than just for date nights, it wants to be yours.
Walk through the doors and the unassuming décor is unlikely to catch your attention. There are the ubiquitous bare brick walls and a large C-shaped bar that has an industrial edge. There are plants dotted about, large couches and moody lighting, creating a cosy feel. Hanging out is definitely encouraged by the presence of darts, pinball and books to choose from and relax with. However, what is most interesting about this place is what is behind the bar. The 50s soda machine is a vintage item to admire, and alongside the numerous jars of spices, herbs and acids, there are plentiful cocktail-making books, which hints at a bar that is serious about mixology.
This interest in cocktail creation is reinforced by the innovative cocktail menu. It was designed by Chris Harrington, of Momofuku and Saxon + Parole fame, for whom flavour is as important as the alcohol. Try their “Hot not Cray”, a tequila-based cocktail with the tang of grapefruit, lime and agave syrup. Or, opt for the gentler “Endless summer” which combines Aperol with Lillet Blanc, a sweet and sour rhubarb and pineapple shrub, fizzy Cava and seltzer. What. A. Joy.
This no-frills bar can get noisy but remains intimate. Try it out for size and you’ll swiftly become a local, no matter your zip code.