The highs, lows, who’s, what’s and how’s of Beefeater MIXLDN 7 Cocktail Competition 2018

World Best Bar

Nov 16, 2018

Beefeater MIXLDN 2018
The world’s biggest gin-based cocktail competition, Beefeater MIXLDN took place from the 5-8th of February 2018. The event saw 31 eager and talented cocktail bartenders flown over from every exotic corner of the globe to take part in an epic four-day fight for the crown of all-round cocktail god.

For those not in the know, the host of the event, Beefeater is the most awarded gin brand in the world. Their iconic London distillery is based directly in the heart of The Big Smoke and is the only one of its kind in the capital. Beefeater’s trademark dry flavour is a favourite among mixologists the world over and its practically unchanged 19th-century recipe is safeguarded by gin extraordinaire and Master Distiller, Desmond Payne MBE, who’s been slaying it in the gin making business for the last 50 years.

Aside from Payne himself, other notable judges who presided over the event include cocktail and spirit guru Simon Difford (editor of Difford’s Guide), ‘Mr Lyan’ Ryan Chetiyawardana of Dandelyan and martini legend, Alessandro Palazzi of Dukes.

To compete, contestants needed to create a cocktail inspired by their home city’s urban diversity – which this year ranged from anywhere between London and Europe through to Asia, Canada and South America.



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Over the course of the four-day competition, located at The Bike Shed in Shoreditch, London the 31 hopefuls were whittled down to just eight finalists. The illustrious competition included Alexander Walker from The Beaufort Bar at London’s Savoy Hotel, Ziyu Zhang from Beijing’s The Peninsula and Jónmundur Borsteinsson from Iceland’s Apotek Restaurant.

Marks were given for innovation, beauty and creativity along with the ability to artfully balance flavours. The crowned champion Maxim Schulte, who represented Hong Kong and Macau, won with his Stack of Fortune cocktail. The lucky duck will now enjoy both bragging rights and the once-in-a-lifetime opportunity to work side-by-side with Payne to create his own signature spirit.



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With the Beefeater trends report announcing that we’re stepping into a ‘New Golden Era’ for sublimely mixed drinks, onlookers are eagerly awaiting both the return of daily cocktail hours as well as Beefeater MIXLDN 8 – we’ll see you there!

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